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From Strategy to Code

Services/Delivery & Engineering/Systems Integration & Full-Stack Stacks

Headless WordPress + Next.js Development · WP as CMS, Modern Frontend

Headless WordPress paired with a Next.js or Astro frontend — for brands that need WordPress's editor experience and a frontend stack that scores 100 on Core Web Vitals. The pairing most agencies talk about and few ship correctly.

WordPressNext.jsWPGraphQLACFISR
Why HXRL

Our point of view

We've shipped enough headless WP rebuilds to know the pitfalls — preview workflow, ISR cache invalidation, image handling, ACF schema sync. We solve those once with patterns rather than rediscovering them per project.

Outcome

A site editors can update in WordPress and engineers can deploy through CI — with a frontend that scores like a modern stack should.

What we ship

Headless WordPress + Next.js

Concrete deliverables — not adjectives. Each engagement scopes which of these are in play and what success looks like for them.

01WordPress configured as headless CMS (WPGraphQL, REST)
02Next.js or Astro frontend with ISR
03Preview and draft workflow tied to editor experience
04Image optimization (WP → Next/Astro pipeline)
05Editor training and content-model documentation
FAQ

Questions clients actually ask

Drawn from sales calls, not SEO filler. Want a question added? Drop it in the form on this page — we update from real enquiries.

WPGraphQL or REST API?+

WPGraphQL for the typed schema and ergonomics. REST when WPGraphQL plugin reliability is a concern in the host environment.

Preview — how do you handle it?+

Next.js draft mode tied to WP preview routes, with secure preview tokens. Editors get the live preview they expect; we don't let them lose it in the migration.

Cache invalidation when WP content changes?+

On-demand revalidation triggered by WP webhooks. We pair it with tag-based invalidation so a single edit doesn't blow the whole CDN cache.

Where do we host the WP backend?+

WP Engine, Kinsta, or self-hosted on AWS / GCP. The frontend goes on Vercel / Cloudflare. We never expose WP to public traffic when it's headless.

Get in touch

Talk to a senior engineer about Headless WordPress + Next.js.

No SDR funnel — your message goes to a director who can tell you, on the first call, whether we're the right partner.

Interested in
Headless WordPress + Next.js
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